Re-establishing Tourism Confidence through Innovative Digital Solutions

Fast-tracking Tourism Recovery in Southeast Asia

CHALLENGE OVERVIEW

How can digital technology help restore travelers confidence and help Southeast Asia’s small and medium-sized tourism businesses endure the COVID-19 downturn?

Southeast Asia depends on domestic and international tourism for sustainable economic growth. COVID-19 has widely disrupted tourism, resulting in significant job losses and low overall economic productivity. Re-establishing confidence to travel, both international and domestic, will be critical for Southeast Asia’s long term economic recovery as borders begin to reopen. With health and safety being a critical consumer concern, innovative solutions are emerging to provide real-time accurate   information needed for safe travel planning, provide tourists with peace of mind, and promote local tourism businesses. Proactively and effectively communicating safety protocols and accurate travel information will help assure international and local tourists that destinations are ready to receive visitors.

To help Southeast Asia’s small and medium-sized tourism businesses endure the COVID-19 downturn, how can we use digital technology to provide health and safety information, or develop consumer products and services, that restore confidence to travel?

Your innovative solutions are what we need to fast-track tourism recovery in Southeast Asia!

TIMELINE

  • APPLICATION

    Until Jan 24 2021

    Create a team and share the idea of your vision.

    Online Voting (Jan 25 -  Feb 5)

  • MENTORING

    Feb 8 - Feb 28 2021

    Connect with ADB experts to fine-tune your solution!

    Online Voting (March 1 - 5)

  • PITCHING

    March 18 2021

    Pitch your idea to our jury panel consisting of industry leaders and major decision makers.

PROBLEM STATEMENTS

In this challenge, ADB seeks digital solutions that can contribute to Southeast Asia’s tourism recovery in the wake of COVID-19.
The following areas of interests are eligible for the challenge:

Keeping Travelers Updated

Real-time updates on COVID-19 health and safety protocols implemented by public and private tourism service providers and information about evolving visa, air and ground transport, accommodation, tours, food and beverage services, and other tourism business operations.

Helping Travelers Plan Safe Trips

Integrated end-to-end travel planning tools (air and ground transport, accommodations, food and beverages, health, and wellness, etc.) that integrate COVID-19 safety and prevention measures.

Marketing Tourism Creatively

Creative digital marketing campaigns that maintain destination visibility and encourage consumer confidence to travel again.

What’s in it for you?

The selected solution will have potential seed funding of
USD 10,000 or more for selected pilots in ADB's developing member countries.
 
A representative of each of the top 3 finalist teams will be flown to Manila for an Awards ceremony. Hotel Accommodations will be provided by Raffles Makati.

 CHALLENGE OVERVIEW 

How can digital technology help restore travelers confidence and help Southeast Asia’s small and medium-sized tourism businesses endure the COVID-19 downturn?

 

Southeast Asia depends on domestic and international tourism for sustainable economic growth. COVID-19 has widely disrupted tourism, resulting in significant job losses and overall economic productivity. Re-establishing confidence to travel, both international and domestic, will be critical for Southeast Asia’s long term economic recovery. With health and safety being a critical consumer concern, innovative solutions are emerging to provide real-time accurate   information needed for safe travel planning, provide tourists with peace of mind, and promote local tourism businesses. As Southeast Asia starts to recover from the economic impacts of COVID-19 and borders begin to reopen, significant innovation will be needed to support long-term inclusive tourism recovery. Proactively and effectively communicating safety protocols and accurate travel information will help assure international and local tourists that destinations are ready to receive visitors.

 

To help Southeast Asia’s small and medium-sized tourism businesses endure the COVID-19 downturn, how can we use digital technology to provide health and safety information, or develop consumer products and services, that restore confidence to travel?

 

Your innovative solutions are what we need to fast-track tourism recovery in Southeast Asia!

 

In this challenge, ADB seeks digital solutions that can contribute to Southeast Asia’s tourism recovery in the wake of COVID-19. 

The following areas of interests are eligible for the challenge: 

  • Real-time updates on COVID-19 health and safety protocols implemented by public and private tourism service providers and information about evolving visa, air and  ground transport, accommodation, tours, food and beverage services, and other tourism business operations
  • Integrated end-to-end travel planning tools (air and ground transport, accommodations, food and beverages, health, and wellness, etc.) that integrate COVID-19 safety and prevention measures 
  • Creative digital marketing campaigns that maintain destination visibility and engender consumer confidence to travel again 

 WHAT'S IN IT FOR YOU? 

The selected solution will have potential funding of   USD 10,000  or more for selected pilots in ADB's developing member countries. 

 
A representative of the top 3 teams will be flown to Manila for an Awards ceremony. Hotel Accommodations will be provided by Raffles Makati.